If you host dinner parties for your family and friends every chance you get, you’re up on food trends and you have an entrepreneurial spirit, consider starting a catering business. You have the advantage of starting small with relatively low overhead and building your business as you gain more clients. Read on for information on how to find your niche, launch your business and spread the word.
Think about what food you love to make. Catering, like any other business, should be rooted in a genuine interest and passion. Consider the following types of food you could focus on as you develop your catering business:
- Lunch or brunch-style food. If you enjoy making sandwiches, quiches, tarts, salads, and other food that is generally served during the day, you might want to model your business around lunchtime service. You could cater business luncheons, daytime awards ceremonies, school functions, and so on.
- Wedding reception or special event meals. Wedding caterers typically offer a variety of appetizers and finger foods along with several hearty entrees and a few desserts.
- Desserts only. If you love baking and have a flair for making cookies and cakes, consider desserts-only catering. This may limit the types of clients who hire you, but you’ll also have less equipment to buy.
- Appetizers and cocktails. Clients are increasingly hiring caterers to create a trendy, festive atmosphere by serving only appetizers, sometimes accompanied by caterer-prepared specialty cocktails.